Books

Below are books that I found really useful at different stages of my business growth. If you have favourites you’d like to recommend, email me and I’ll add them to the list – with acknowledgement.

I’m a great fan of amazon.com – I can order from my desk and they arrive on my doorstep. If you click the links below you’ll be taken to amazon.com where you can read more about the book and order it. You can also buy a used copy at a greatly reduced price. (NB: Prices are un US dollars.) There’s an amazon search tool in the right-hand column if you want to search for more books.

If you don’t want to order from amazon.com, just read the reviews and then go and buy from your favourite bookstore. Enjoy……

The E-Myth Revisited by Michael E. Gerber

Business As Unusual by Anita Roddick

The 7 Habits of Highly Effective People by Stephen R. Covey

Cashflow Quadrant by Robert T. Kiyosaki (I’m not fond of his writing style but some of the concepts set me thinking)

The Independent Consultant’s Brochure and Letter Handbook by Herman Holtz

Do Something Different: Proven Marketing Techniques to Transform Your Business by Jurgen Wolff

Kickstart Marketing by Linda Hailey

How to Master Networking by Robyn Henderson

Network or Perish: learn the secrets of master networkers by Robyn Henderson et al

Tomorrow’s People by Susan Greenfield

Search Engine Optimization by Jennifer Grappone & Gradiva Couzin

The Long Tail How Endless Choice Is Creating Unlimited Demand by Chris Anderson